Toys that develop social skills and encourage imagination are fun for children and essential for their personal development and growth. However, as a growing number of children are now being faced with smartphones and tablets daily, it’s more important now than ever to try and engage your children in imaginative play. In this guide, we’ll […]
Despite not being able to communicate emotions, when your little bundle of joy is born, they are constantly exploring the world around them. As your baby grows, they’ll be exposed to many different types of play, all of which support their transition through to childhood. Our dolls prams and pushchairs help children develop an imagination […]
Playing is not just a fun time for children; it’s how they learn about their environment, how to communicate with their peers and understand how things work. Through play, children learn problem-solving skills and develop their fine and gross motor skills. Making new, meaningful, and engaging play experiences requires thought, energy, time, and planning. Which […]
Children’s playtime is very important in their development, especially during early childhood. During play, children learn more about themselves and the world around them. Children will prefer different types of play in early childhood as they grow through different life stages, but adults still have a role to play through them all. They learn more […]
There’s no doubt that children love their playtime! From building blocks to doll prams, playing can be an important aspect of a child’s life. Early childhood research shows that children can develop physically, think creatively and gain social skills to help them navigate the world around them. We explore what makes children’s play so important […]
Children are full of creativity and imagination, making each of them unique. You can learn a lot about your child through the toys they play with and what helps them express such imagination. In this guide, we’ll look at how certain toys can help your child’s development and some of the best imaginative play toys […]
The pure delight that fills toddlers when it comes to squeezing, splashing, squashing, and smelling all kinds of objects is sometimes hard to understand as a grown-up. This is especially true when it comes to your little ones always getting themselves soaked and looking for the next muddy puddle to jump into! These early childhood […]
Kids are like sponges and love copying what their parents do. They copy how you eat, how you get dressed, how you do your hair, and more. Children can benefit from role-playing different life scenarios to learn more about the world around them, as well as important life lessons. Not only is this a learning […]
Your child’s mind is bursting with imagination; from initiating play with themselves to involving other people in their playtime, it’s constantly creating new worlds and stories – and who wouldn’t want to encourage that? There are so many benefits of imaginative play, and we’d love to encourage more parents to get involved and promote imaginary […]
The advent of new technology such as iPhones and iPads has changed our lives for the better, at home and in the workplace, and for many parents, they’ve also become an effective form of childcare! But as handy as it can be to sit children down in front of an iPad for an hour or […]
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